The SEO Periodic Table...
Performing high-level, successful search engine optimization is a long-term undertaking that encompasses many different skill sets. Making sense of all of the thousands of factors that can affect SEO (yes, Google has over 10,000 sub-categories in their algorithm) can be a bit overwhelming even for an...
Is Above the Scroll Still Relevant?...
Until fairly recently, conventional web design often favored keeping homepage content “above the fold”, applying the old newspaper term referring to placing top headlines and advertising above the physical crease on the folded paper. During the early to mid-90’s, websites oftentimes did not...
Making Social Media Managable in “...
Posted by Virginia in Industry Articles, Marketing, News & Business Ideas, Social Media on April 25, 2010 | No Comments
Really like these words of Wisdom from Hubspot.com on how to manage Social Media for business. Let’s face it that Social Media is Overwhelming! It’s hard to fit one more thing in your business week, much less your business day. Here’s a great list to review (hopefully) daily with...
AdWords & Analytics are Even Closer...
The on again, off again relationship between Google AdWords and Google Analytics has taken another turn in the search engine soap opera but this time for the better. Google has recently announced that it is possible to import goals and transactions from Analytics into AdWords. This is a significant move...
Proposed – California Internet Ret...
DATE: 6/18/09
California’s budget tax bill now includes “affiliate nexus” language and could be voted on as early as next week! We strongly urge you to email Senator Ducheny to express your opposition to this change to the budget bill. Click here for a sample communication...
Social Media Marketing via a Storyboard...
Posted by Carlos Hernandez in Industry Articles, Networking, Website Tips on June 6, 2009 | No Comments
Many years ago I had the privilege to take important clients on fishing trips to Canada and Alaska. Needless to say it was an adventure for an inner city raised kid like me!
But it was also obvious why the sport appeals to those who love the outdoors and sport of fishing for wall-eye, northern pike,...
Volunteering in the Tough Times...
Posted by Carlos Hernandez in Industry Articles, Networking, News & Business Ideas on June 1, 2009 | No Comments
A lot of people (me included) are opting to increase our volunteer time for a myriad of reasons.
A San Francisco Chronicle, March 23, 2009 article titled “Charities taps skills of jobless professionals” states ” The rising waves of layoffs are creating a whole new pool of well-educated,...
Google Continues to Impress with New Fea...
Ever since the launch of their Universal Search feature two years ago, Google has been quietly working behind the scenes to improve search. That feature broke barriers by allowing us to view results of various types such as images, videos, books, etc.
The downside to Universal Search was that it left...
Sharing & Saving Blog Posts...
Posted by Carlos Hernandez in Industry Articles, Networking, News & Business Ideas, Website Tips on May 25, 2009 | No Comments
I met a fellow consultant today for lunch and we shared an observation about how much content is being published across the various social media platforms.
How does one follow, absorb and/or share it?
Luckily, Mashable’s Ben Parr summarizes how to share blog content in his March 29, 2009 posted...
“Dizzied by the Demands of Social ...
Posted by Carlos Hernandez in Industry Articles, Networking, Website Tips on May 22, 2009 | No Comments
My colleague, Virgina Chatham recently observed how she loves the acronym “K.I.S.S”, i.e. “keep it simple stupid”. Web based social networking can be really hard to keep simple. She was delighted to read and share a blog post composed by Taylor Ellwood titled “How to...
Subscribe to our RSS Feed, click here