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Facebook’s new timeline style for ...

Facebook’s new timeline style for Business Fan Pages
Just want to make sure you all are aware that Facebook changes the format of their fan pages on March 30th.  Similar to personal profiles, the business Fan pages, now have a large banner horizontally across the screen instead of vertical profile badge.  The Business pages also have the new timeline...

Don’t Count Out Bing Just Yet...

Just as the debate between tech pundits was heating up regarding whether or not Microsoft should sell Bing, the most recent Experian Hitwise Search Engine Analysis report for July revealed that Bing and Yahoo search results have a substantially higher success rate than Google. The respected online competitive...

Mobile Apps Transforming Online Interact...

Is it too soon to claim that “The Web Is Dead”? Wired magazine trumpeted that headline a few months back, and new data published by Flurry would seem to lend some credence to that. Perhaps it is a bit sensationalistic to say that the web is dead, but for the first reported time, time spent per day...

The SEO Periodic Table...

Performing high-level, successful search engine optimization is a long-term undertaking that encompasses many different skill sets. Making sense of all of the thousands of factors that can affect SEO (yes, Google has over 10,000 sub-categories in their algorithm) can be a bit overwhelming even for an...

Is Above the Scroll Still Relevant?...

Until fairly recently, conventional web design often favored keeping homepage content “above the fold”, applying the old newspaper term referring to placing top headlines and advertising above the physical crease on the folded paper. During the early to mid-90’s, websites oftentimes did not...

The Search Wars...

Last month saw what seemed to be a significant milestone in the battle for search market share as Bing broke the 30% mark by powering 30.01% of U.S. searches with 14.32% coming from Bing.com and 15.69% coming from Bing-powered Yahoo Search. Google saw its lead decline from 66.69% to 64.42% in just the...

Google Plus One...

  After several months of anticipation, Google released its new social networking feature ‘Google Plus One’ (or Google+1) in what, at least superficially, appears to be an attempt to compete with Facebook’s wildly popular ‘Like’ feature. This could have a wide-ranging impact on online...

Searching for Relevancy...

Just last week, after more than a year of planning and adjusting, Google introduced a sweeping change to its search algorithm aiming to strike back against so-called “content farms” that have been increasingly spamming search results over the last few years. According to Google fellow Amit Singhal...

Google Helps the Good Guys...

Search engine marketing happened to make front-page news recently as the New York Times ran an expose detailing the illegal practices of online proprietor Vitaly Borker and his gaming of Google’s search algorithm. If you’re not familiar with the story, Mr Borker claims to have used loopholes in Google’s...

Black Hat vs. White Hat...

Spy vs. Spy Mexican Sugar Skulls by Jonathan Koshi As mentioned in the previous blog post ‘Google Helps the Good Guys’, search engine optimization can attract many unsavory businesses that are trying to make a quick buck through gaming the system. As with anything, in SEO there can be shades of...

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